Expert-to-expert Marketing Blog

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Top tips for digital transformation in law firms by Kalev Peekna and Dan Tines

Kalev of One North provides a great insight (slides below) into why digital transformation projects typically fail and how they should be...

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Marketing on dating apps?

Apparently companies are now using dating apps as a target for their marketing campaigns - genius!

Let's say you have identified a...

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Healthy brain = productive day

Here at Passle we are a pretty active group of people. From triathletes and runners, to football and occasional ping pong, we all enjoy...

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33 B2B Lead Conversions Ideas

There's a great list over on Business2Community with 33 strategies and ideas for conversions. My top 5 out of the list would be:

  • Checklists
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