6/27/2024 4:44:52 PM Leveraging LinkedIn to Transform your Lawyers from Experts to Activators By Olivia Backon Empowering lawyers to become ‘Activators’ is a great way to increase the reach of your firm's thought leadership. While legal marketing...
6/27/2024 10:28:00 AM What is Passle? By Adam Elgar Passle is the Thought Leadership Platform for Professional Services firms, with workflows that are optimized for their unique needs. The...
6/24/2024 11:28:40 AM CMO Series REPRESENTS - From Roots to Rights: Lessons from a Labor Attorney By Charlotte Knight Sonali Badul Labor attorneys are essential in managing the intricacies of union law, protecting workers' rights, and promoting fair and just labor...
6/20/2024 3:35:57 PM CMO Series Live 2024: How Reed Smith built a winning online presence By Samuel Page Freddy Dobinson Will Eke Digital engagement is becoming more central to the way clients engage with your law firm. Last year we surveyed 100 GCs at large...
6/20/2024 2:07:00 PM CMO Series Live 2024: General Counsel Panel By Samuel Page At CMO Series Live 2024, we heard from legal marketing experts from across the industry, we heard from Chief Operating Officers of...
6/19/2024 2:26:05 PM Make the most of AI to transform your legal marketing content By James Barclay fSquared Marketing has focused on Artificial Intelligence (AI) for this year's Legal Marketing Trends. I was particularly interested in...
6/18/2024 3:38:51 PM CMO Series EP146 - Ralph Allen of Kelley Drye & Warren on Driving Profitability: The Intersection of Operations & BD By Charlotte Knight Sonali Badul Fresh from the COO panel at CMO Series Live in New York, Ralph Allen, Chief Operating Officer of Kelley Drye & Warren, joins the CMO...
6/18/2024 11:07:51 AM A Landmark Event in Legal Marketing: Highlights from CMO Series Live NYC By Natasha Sandamas Charlotte Knight Samuel Page Last week, we proudly hosted the inaugural CMO Series Live event in New York City, which one CMO hailed as “the largest gathering of...
6/14/2024 10:59:27 PM CMO Series Live - The afternoon highlights (Part 2) By Charlotte Knight Samuel Page We’re reporting directly from CMO Series Live in New York, bringing you all the insights from the final part of the day. To receive the...
6/14/2024 1:08:05 PM CMO Series Live - The afternoon highlights (Part 1) By Charlotte Knight Samuel Page Reporting live from the heart of the action at CMO Series Live in New York, we’re bringing you the insights from the first half of the...
6/14/2024 12:59:14 PM CMO Series Live - The morning highlights (part 2) By Charlotte Knight Samuel Page We’re coming to you direct from CMO Series Live in New York, bringing you the insights from the second half of the morning...
6/14/2024 12:39:38 PM CMO Series Live - The morning highlights (part 1) By Charlotte Knight Samuel Page CMO Series Live - The morning highlights (part 1) Reporting from the heart of the action at CMO Series Live in New York, we’re bringing...
6/11/2024 2:56:36 PM CMO Series EP145 - John Neidecker of Norris McLaughlin on The Evolving Role Of Thought Leadership In Legal Marketing By Charles Cousins Charlotte Knight Sonali Badul The role of thought leadership in legal marketing is changing. Traditional tactics like rankings and sponsorships are no longer top...
6/10/2024 4:24:58 PM The Passle CMO Series Podcast steams past 500,000 listens! By Charlotte Knight Tom Elgar Samuel Page Half a million listens is an amazing achievement, due in a large part to the commitment and generosity of the brilliant professional...
6/10/2024 1:25:13 PM Is your CMS creating a gap between your lawyers and your clients? By Samuel Page Thought leadership is the hardworking core of a firm’s online marketing presence. It showcases the expertise your firm brings to the...
6/6/2024 12:32:48 PM CMO Series EP144 - Tracey Whyte of Piper Alderman on Getting the Most Out of AI in a Lean Marketing & BD Team By Charles Cousins Charlotte Knight The impact of AI in legal marketing and business development is still relatively unknown. While we hear professionals are adopting AI to...