Interesting article from Gibson Dunn's Charlie Geffen, highlighting the three reasons he believes clients go to law firms:
Advice about...
PROFESSIONAL SERVICES BUSINESS DEVELOPMENT AND MARKETING INSIGHTS
An absolutely brilliant 7 minute video of Steve Job's launch of the new brand campaign "Think Different". He claims, somewhat...
Out of the box and off the wall marketing ideas don't just save you money but help you stand out in a busy landscape.
Speaking at...
One thing all busy marketers wish for is more time. We might be making a decent dent in our to-do-lists (before a helpful partner tops...
I view a lot of corporate videos. I really like this example by Birketts as it demonstrates the firm's transparency and value add. The...
