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PROFESSIONAL SERVICES BUSINESS DEVELOPMENT AND MARKETING INSIGHTS

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The Dear Sophie Campaign run by Google really pulls on the heartstrings and it is hard not connect on an emotional level with the story...
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Last year, Tom wrote about how we use SMART goals to ensure that we create content in a timely and consistent way. We had seen lots of...
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Here is the video counterpart to last week's post on the same topic.
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Something I often talk about on here is that while we promote digital marketing, it doesn’t have to replace ‘traditional’ or ‘physical’...
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Maria Heckel, director of marketing at CIM shared the results of their research into use and misuse of data. The survey covered both...
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I'm attending the CIM Digital Summit today for the first time. Daniel Rowles, who opened the event keeps referring to the changes in the...
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Anyone who knows me, knows that I love Lidl. Every time I go to pay at the till, I am always surprised at how little it costs me and am...
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Our team is delighted to have been Highly Commended in the 'Best Use of Social Media' category during the 2016 Insurance Times Tech &...
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A clear, simple, yet evocative message - bathrooms matter.Resonating with a range of core emotions this bathstore advert transforms the...
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Acquisition discussions between Twitter and Salesforce, Microsoft and Google are frontpage news in the F.T. The quote below rather...
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I often get involved in conversations about which channels are best when it comes to sharing content - is Facebook better than Twitter?...
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Here is our latest vlog featuring James! Every month a different team member shares cool features and tips and tricks to make the most of...
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Professional Services are all about the brand of the expert so Talking Head videos make a lot of sense. This little video by...
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Every business has a company culture, and this can be a fantastic asset when promoting it.There’s two big advantages to doing this:If...
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Shaun Crawford, Global Insurance Leader EY, has added an expert insurance opinion to the autonomous car conversation (see...
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On Thursday 13th October, we'll be hosting an event at WeWork Moorgate featuring some of my favourite brands of all times. I've invited...