If you are not aware of MarketInvoice they recently raised an additional £7.2m in funding and have unlocked £850m in small business...
PROFESSIONAL SERVICES BUSINESS DEVELOPMENT AND MARKETING INSIGHTS
I conducted a bite-sized webinar this afternoon on Instagram strategies for B2B companies. It's under ten minutes long so perfect if you...
I have an article over at Marketing Tech today on personal branding, including practical bits of advice to achieving it. Check it out!
Professional services firms churn out huge amounts of content. It forms the back bone of many content marketing strategies - and they...
Samsung have produced another entertaining and engaging video campaign following the Rugby World Cup's Samsung School of Rugby with...
Two weeks ago I wrote about the launch of Pokemon Go. Since then it really has been a phenomenon. Last weekend everywhere I...
Team Sky have once again demonstrated that a carefully planned and executed strategy can lead to a prosperous outcome. Incredibly, 5...
We often get asked whether Passle is optimised for search which always strikes me as a odd question. We're a content marketing platform,...
At Passle, we're constantly updating our product and releasing new features. We thought it'd probably be a good idea to tell our...
Gina Balarin is a Marketing Director, Content Strategist and Speaker who loves combining content-centric lead generation campaigns with...
I discovered Cuckoo yesterday, a pretty neat (and free, mostly) tool which looks at your Twitter account and recommends actions. It takes...
According to the FT between 10% and 30% of all online marketing spend is on fraudulent views. Clicks to sites are generated by 'bots...
Finding inspiration in unlikely places was a recent theme on this blog, so I was happy to find this recent article on Business 2...
Mark Ritson is one of the must read marketing commentators. He is usually pretty much spot on. His latest piece in Marketing Week...
The use of film in professional services has been a hit and miss affair. For the 20 plus years I have worked in this sector video has...
Can you think of a brand that you 'swear by' or have repeatedly bought from time and time again? Can you remember the last time you...
