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PROFESSIONAL SERVICES BUSINESS DEVELOPMENT AND MARKETING INSIGHTS

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On Tuesday I was in Manchester for the yearly Legal Services conference hosted by Jepson Holt.  One of the real highlights was being able...
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Change was the over arching topic of the LS19 event up in Manchester last week and the presentation given by Chris Bull of Kingsmead...
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During today’s event at PwC, Andy Dwyer explained how and why PwC have deployed Salesforce and Introhive across the firm.It reminded me...
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The challenge and objective in sales is to build a trusted relationship with the buyer early enough that you position yourself as the...
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A couple of years ago, I worked for a documentation software company. We made a clever software that saved doctors, lawyers and other...
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For a while as we approached the May 2018 deadline, everyone we spoke with was obsessed with GDPR compliance. However, since it came into...
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For anyone that has watched or played golf you will know how important your follow through is in driving the ball to the target. I always...
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Edelman's Trust Barometer 2019 just got published.  Once again this year it states that the source within your firm that people trust...
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Behavioural Economics was popularised in 2008 by the book Nudge. For the uninitiated,  it's the study of effects of psychological,...
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I had the pleasure of attending my first ever PM Forum event on Wednesday evening set in the grandiose Clyde & Co Offices near Aldgate....
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1 Time:One of the first things we decided to do was to limit the time of our initial podcasts to 5-minute interviews. Partly this was...
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In the second in our 5 minute Podcast series, it's my turn to have a quick chat with our resident compère Sam Page. This time we discuss...
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I have come across the statistic below more and more frequently over the last few weeks. I first saw it in a presentation by Fujitsu at...
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Maybe it's not a huge secret but I see on a regular basis with my clients, (of those that have or are implementing Account Based...
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This issue was raised by a Senior Sales Leader at a major IT services company and it is a problem that faces all of the traditional IT...
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As Adam and Marc agree below, audio is becoming increasingly valuable as a means to engage your audience. I am a big fan of podcast and...