PROFESSIONAL SERVICES BUSINESS DEVELOPMENT AND MARKETING INSIGHTS

As my kids start taking exams, I am reminded how, when we are young, it is easy to think that clever people are just clever. They say...

It is important for individuals and firms to produce content to showcase their expertise to their target audience, but how much content...

PwC have recently posted a video about their partnership with British Athletics. In the video, they talk about how data is going to be...

Most professionals want to write more content but lack inspiration. Experienced writers find this hard as well, often turning to other...

"When no one knows where else to go, they give it to marketing. That takes away from them really adding value." says Sadie Baron, CMO of...

I recently came across this podcast (12 minutes long) that reviews research by Longitude, a Financial Times Company, on The Power of...

Last Wednesday marked World Kindness Day. Kindness is nothing new and yet to experience kindness bestowed upon oneself is not always an...

Everyone likes to be lucky but let's face it those that are lucky a lot usually have a plan. The same applies to your online presence. ...

I found unexpected enjoyment scrolling through the list of 'The 20 Most Obscure Superheroes'. It turns out Arm-Fall-Off Boy is an actual...

At the LMA conference earlier this year, my colleagues and I met hundreds of people from across the globe who were all gathered to learn...

A hugely entertaining and interactive session was hosted by Debra Flanz (Arendt & Medernach) and JeanMarie Campbell (Baker McKenzie)...

Brilliant session chaired by Gina Passarella (ALM Media), Carrier Marker (Akin Gump Strauss Hauer & Feld LLP), Noah Heller (Katten...

The theme of The Fintech Collectives 7th annual meeting of CEOs and LPs in Brooklyn, New York this afternoon consistently revolved around...

Here at LMA NE in NYC it was great to hear Jose Garriga Senior Communications Manager at Akin Gump discuss creating podcasts with Ari...

The panel for this session consisted of the following people and their respective stages on their marketing technology stack journey:...

Yes it really is that time of year again and it is always confirmed with the launch of the latest tear jerker from John Lewis again...