Feb 11, 2021 Should Law firms Gate their Content or Not? By Connor Kinnear I have had a number of conversations with law firm clients over the last with weeks, discussing whether law firms should "Gate" their...
Dec 08, 2020 The O Shaped Lawyer. Are They The Future? By Will Eke The law industry has a problem that has been looming for a number of years and it starts at the grass routes of how lawyers are trained...
Jan 23, 2020 What is the Hardest Thing at a Law Firm? By Connor Kinnear It was a hugely entertaining and final session of the first day at the Marketing Partner Forum in Miami with the session: Match Game:...
Nov 15, 2019 The John Lewis Christmas Advertisement- Mastering the art of the cross sell. By Will Eke Yes it really is that time of year again and it is always confirmed with the launch of the latest tear jerker from John Lewis again...
Oct 09, 2019 How Do Clients & Their Law Firms Work In Collaboration Successfully? By Will Eke I had the privilege of attending the London Law Expo this week and was lucky enough to sneak in and watch a thoroughly engaging panel...
Oct 07, 2019 The London Law Expo - From Small Beginnings to Fast Growing Tech Firm By Connor Kinnear Back in 2014, after a year or two of writing code, ripping up code, writing new code we finally decided we had a product that we could...
Jun 17, 2019 How do you win at marketing in a Partner-led business? - A Summary #MLSUMMIT20 By Connor Kinnear It was the first ever Marketing Leadership Summit last week run by The Lawyer. It brought together around 70 senior business development...