Oct 12, 2019 Innovation, what does it actually mean to law firms? By Will Eke Kerry WestlandAddleshaw Goddard. She had the pleasure of kicking the day off as the keynote speaker yesterday at a great new event in...
Jun 17, 2019 Being brave as marketers will see that law firms benefit, but even more importantly, so will the clients By Will Eke I had the pleasure of attending the Lawyer magazines marketing summit at the end of last week. The first panel session was a...
May 23, 2019 No Pressure: How to Make the Most of the First Two Minutes of an Important Meeting By Jake Sweet We’ve previously discussed the importance of building an influence strategy in complex sales and how it can help you target the most...
Mar 12, 2018 How I Was Cured Of My Imposter Syndrome By Ian Leman I have never been diagnosed with a syndrome and when a trusted colleague of mine decided to diagnose me with imposter syndrome, I was...
Dec 07, 2017 Everyday Influence At Kings Cross Station By Dan Connors The other night I was on my way home from the Applied Influence Group Christmas party and arrived at Kings Cross to see the sight that...
Sep 28, 2017 What Social Selling Is and Isn't [Infographic] By James Barclay Alex Low from Digital Leadership Associates has put together this great infographic on social selling. What it is and what it isn't....