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PROFESSIONAL SERVICES BUSINESS DEVELOPMENT AND MARKETING INSIGHTS

74 results for: podcast
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On this episode of the CMO Series, we're lucky to be joined by not one but two of Canada's top legal marketers as we take a look behind...
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As functions, marketing and business development are maturing in the legal industry, firms have come to rely on these functions to...
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Alumni communities have so much potential to drive success for law firms. The ability to nurture a community of current and future...
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Many firms are looking to gain a competitive advantage by being closer to their clients, but client-facing business development roles are...
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The role of marketing in the legal industry is experiencing a series of radical changes. Our guest on this episode of the CMO Series is...
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Growth, mentorship and developing the team is arguably one of the most important roles of the CMO in a firm.  Someone who has experience...
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Clients are demanding more from their external legal advisors in terms of their ESG policies. This has had a knock-on effect for legal...
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The great thing about podcasts is that they don't have to be expensive to create and distribute. A podcast can provide relevant and...
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There is a consensus that data can be used more impactfully by legal marketers and BD professionals. The fact that data is important is...
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In this edition of the CMO Series, we delve into the philosophies, lessons and stories from one of legal marketing's most inspirational...
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James Barclay hands-over to Jessica Haarsgaard, Business Development Manager at Burr and Forman and Member-at-Large to the 2022 LMA Board...
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Full disclosure - I am a massive fan of Robyn Addis and the team at Legal Internet Solutions Incorporated (LISI).  That said even if I...
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Podcasts are not new by any stretch of the imagination. In fact, they date back to the 80s when they were previously known as...
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In 2020, Forbes Solicitors launched a new cornerstone campaign, the Reinvention and Resilience Top 50. The initiative recognised...
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Every firm is trying to get closer to clients and build their profile in particular industries. In this episode, Will Eke is lucky to be...
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Podcasts are an effective way to share expert insights with your clients, colleagues and prospects in an easily digestible format. Not...