12 Sep, 2019 The post-sale handover: A nightmare experience and how to avoid it By Eugene McCormick I write this in a frustrated tone after having spent the weekend moving into my new house in London. Without getting into the details, as...
29 Jul, 2019 Sales reps to be paid on usage not deal size, says Salesforce By Tom Elgar We talk about usage of our product almost constantly at Passle. We know that by getting the Experts inside our clients to engage with...
13 Jun, 2016 There has never been a better time to have an Online Presence - Microsoft acquires LinkedIn By Passle The acquisition of LinkedIn by Microsoft is a huge signal to all individuals and organisations to have an online profile as the two...
16 Feb, 2016 When should ROI be used to Measure Marketing Success? By Passle During this video Matthew Sweezey provides a clear example of when ROI should be used to measure marketing success. ROI is for focusing...
14 Dec, 2015 SAAS and the future of digital B2B marketing By Tom Elgar The digital sales funnel, that runs from the social networks, via the company website (and marketing tools such as Hubspot and Pardot)...