Last week I read a story about a man who was angered by the marketing collateral his high-school aged daughter was receiving from...
PROFESSIONAL SERVICES BUSINESS DEVELOPMENT AND MARKETING INSIGHTS
5 Critical Success Factors (CSF) for big data analytics projects from a leading practitioner- HOTELS.COM. Analytics are too often the...
A slightly unusual question, but nevertheless one we should really be asking. In 2001, Takeru Kobayashi doubled the world record for the...
The noise generated by "big data" distorts ones' ability to obtain actionable insights from digital analytics. Rather than collecting all...
Ray Eitel-Porter, Managing Director Accenture Digital, Head of Big Data & Analytics UK & Ireland provides a really honest insight into...
