04 Aug, 2022 The 2022 Legal Digital Performance Index By Samuel Page For the last five years, we've conducted what is probably legal marketing's biggest piece of market analysis. We look at the top firms in...
04 May, 2022 Can Law firms COPE in 2022? By Connor Kinnear Adam Elgar Create Once, Publish Everywhere or "COPE" (as it is often known) has been a strategy that has been used for many years to distribute...
28 Apr, 2022 Embedding the E Of ESG By Will Eke I had the pleasure of attending an amazing and informative session at the recent PSMG summit in London titled 'Embedding the E Of ESG'. ...
30 Mar, 2022 LMA 2022: How to Strategically Grow Your Client Base Using CRM By Ed Lovatt Exactly one week ago at the Legal Marketing Association Conference in Las Vegas I sat in on a brilliant session that included some...
07 Jun, 2021 The Top 10 UK Law Firms by Number of LinkedIn Followers By Connor Kinnear The team here at Passle recently published our annual UK Legal Thought Leadership Index. There are a number of measurements throughout...
17 Nov, 2020 The reason to turn yourself from a busy expert into a Recognised Thought-Leader ... By Connor Kinnear If you are a "fee earner" working in Professional services it is likely that you are an expert in whichever field you specialise in. ...
23 Jan, 2020 What is the Hardest Thing at a Law Firm? By Connor Kinnear It was a hugely entertaining and final session of the first day at the Marketing Partner Forum in Miami with the session: Match Game:...
22 Jan, 2020 Learnings from Miami and How Law Firms can Retain their Clients By Connor Kinnear Sometimes launching a tech start up can be a stressful and gruelling challenge. Worrying about everything from building a best in class...
14 Oct, 2019 Legal Innovators 2019 - People are at the centre of Innovation and Automation By Charles Cousins Last week Passle attended the Legal Innovators 2019 event and we had the pleasure of hearing from a mixed panel - tech vendors and...
07 Oct, 2019 The London Law Expo - From Small Beginnings to Fast Growing Tech Firm By Connor Kinnear Back in 2014, after a year or two of writing code, ripping up code, writing new code we finally decided we had a product that we could...
23 Sep, 2019 "Trusted advisers first, lawyers second": the changing nature of the law firm - client relationship By Eugene McCormick I was sat with a client last week who talked about their changing brand and social media policies, along with how they want their team to...
10 Sep, 2019 Struggling for consistency with writing content? Give yourself a trigger. By James Barclay Last night I was talking with one of our Passle users, a really nice guy called Tom Frearsome, who also helps us with our fitness and...
06 Sep, 2019 Passle Podcast - Benjamin White of Crafty Counsel on communicating with in-house counsel. By Samuel Page Communicating with in-house lawyers is an important requirement for any law firm. During this podcast, we had the pleasure of discussing...
17 Jun, 2019 How do you win at marketing in a Partner-led business? - A Summary #MLSUMMIT20 By Connor Kinnear It was the first ever Marketing Leadership Summit last week run by The Lawyer. It brought together around 70 senior business development...
17 Jun, 2019 Are law firms a burning platform for change? By Passle A burning platform can be best explained by the quote "jump or fry". During The Lawyer Marketing Leadership Summit last week we were...
13 Jun, 2019 How do you win at marketing in a Partner-led business? By Connor Kinnear It's The Lawyer's first ever Marketing Leadership Summit which is being held today and tomorrow just West of London. When I first...