This very impressive study by Onalytica looks into the employees' online presence & influence from global consultancy firms. It is well...
PROFESSIONAL SERVICES BUSINESS DEVELOPMENT AND MARKETING INSIGHTS
I love the video below created by Sarah Goodall Founder of Tribal Impact. Sarah talked me through her social media maturity model moving...
Everyone likes to be lucky but let's face it those that are lucky a lot usually have a plan. The same applies to your online presence. ...
Every day we see - and many of us experience - impostor syndrome first hand. Often it is dressed up in other excuses (I'm too busy to...
In B2B, there are often a finite group of people you are actually trying to sell to and influence. In some extreme cases, that might be...
It is pretty obvious but how we act online should reflect how we act in real life. That means if someone shares or likes your posts or...
Sales organisations in 2019 have started to adapt to the way that digitally enabled, information wealthy consumers want to buy. But there...
I have come across the statistic below more and more frequently over the last few weeks. I first saw it in a presentation by Fujitsu at...
It has been my experience that salespeople will often acknowledge the role luck plays in a successful close (at least in private). ...
During a great morning with the Bridge Agency, The Sales Enablement Experts, Faiz Rehman of Microsoft provided a helpful insight into how...
We asked a group of business leaders in professional services one important question: “What do you do to build valuable relationships...
Last year Edelman, the Global PR firm and LinkedIn carried out a joint piece of research that looked at how Thought Leadership can...
Sometimes you need to get your boss to do something to help a deal proceed. Their help can be priceless in the authority it brings. I...
Here are five simple things to do to start generating new business through LinkedIn. These are things we do ourselves here at Passle and...
Marketing and sales teams in an enterprise B2B space must do three things well. Establish a relevant and compelling value...
Marketing and sales teams spend a phenomenal amount of money on traditional business development channels such as paid advertising,...
