5/19/2022 4:19:14 PM Why it pays off to use plain simple language in your copy By Gaya Gajewska There is a common misconception that using plain language in your copy dumbs down content and therefore offends the intelligent readers,...
8/19/2019 2:54:13 PM How to keep your readers - the Weibull Hazard function By Samuel Page What in the world is the Weibull Hazard function and why is it relevant to professional sales and marketing? The function is an...
4/3/2019 8:31:25 AM How real is a Virtual Dementia Tour (VDT) experience? By Ruth Nossek I have worked in the field of UX, Customer Experience and Online Learning for about fifteen years now, and am always keen to learn more...