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PROFESSIONAL SERVICES BUSINESS DEVELOPMENT AND MARKETING INSIGHTS

30 results for: personal brand
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For any lawyer, thought leadership is an effective way to build your profile online that accurately demonstrates your knowledge and...
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It used to be that to get ahead in any professional service firm it really helped if you were great at schmoozing at dinners in posh...
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Recently I have noticed a number of clients we are working with actively seeking to empower the voices of the future leaders within their...
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Having read a great article titled "Want to master the art of negotiation? You need emotional intelligence" by Helen Brand (CEO of ACCA)...
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Last week I was sitting on a train back to London from Liverpool and listening to the Goop podcast. Now before some of you switch off (my...
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I love hearing real experts talk. Everything they say is enlightening or novel in some way.This video is a great example of that as it...
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This morning I saw this graphic from Gartners (thanks, Tim Hughes).  'Buyers spend more time buying through digital channels than any...
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Check out the video below.  You may well have seen it but do watch it again and listen to the audio from Derek Sivers as there is a great...
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The following quote from Sir Alex Ferguson's book on leadership got me thinking about the role less senior staff play when it comes to...
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Are you spending enough time on your LinkedIn headline? All too often it's simply used to share your current job title - but as we all...
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Automate less. Or rather, automate thoughtfully. As I wrote earlier, avoiding image previews on link will increase your visibility on the...
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Demonstrating what you know online is an excellent vehicle to position domain expertise.  Dr. Robert Cialdini (Prof. Psychology and...
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In the day to day of working and living, it's easy to forget to keep an eye on the basics and tinker them every so often. Like anything...
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Michael Brenner of Marketing Insider Group  is Forbes' top CMO influencer and he wrote a best-selling book called The Content Formula in...
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I recently shared a document put together by Passle which included 10 steps to become a LinkedIn hero. I also recently created a post...
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In my last post, I showed three ways to make your personal social media accounts more business focused. Today I'm sharing a document...