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PROFESSIONAL SERVICES BUSINESS DEVELOPMENT AND MARKETING INSIGHTS

2 results for: authority
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What is an Expert?
By Samuel Page
We talk a lot about Experts here at Passle. We use the term Expert-to-Expert to describe our approach to sales and marketing.But what is...
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Cialdini's 6 principles of persuasion are powerful but only use 3 at a time!
By James Barclay
Reciprocity, Scarcity, Authority, Consistency, Liking and Consensus - if you are a regular reader of our posts here at Passle you'll have...