PROFESSIONAL SERVICES BUSINESS DEVELOPMENT AND MARKETING INSIGHTS

The PM forum has been running a virtual mentoring session for marketers in professional services looking to climb the ladder, build...

This issue was raised by a Senior Sales Leader at a major IT services company and it is a problem that faces all of the traditional IT...

Lew Platt, former CEO of Hewlett-Packard, once said: “If HP knew what HP knows, we would be three times more productive.” Whilst talking...

I was recently asked a question by the CEO of management consultancy about how we manage to get the senior leaders at our client...

An interesting report from B2B Marketing says that 46% of marketeers feel that their Marketing Automation potential is limited by their...

Clarify your message One of the challenges of marketing a management consultancy practice is that many people won’t know what it is...