PROFESSIONAL SERVICES BUSINESS DEVELOPMENT AND MARKETING INSIGHTS

At the turn of the year, Zuckerberg announced that Facebook would be focusing their efforts on ensuring that the time users spend on...

It's fair to say that Zuck and Co have had a rough time of it of late with regards to the data and privacy discussion. Not without good...

This scenario might be familiar to you: you have a link or image to share online, but when it comes to hashtags, the well of inspiration...

Here at Passle, we attend events regularly, and we’ve developed a bit of a strategy when it comes to using blogging and social media to...

Instagram is a network that many B2B businesses still struggle with – it can be difficult to know how to tackle it when your business...

Many of us first started using social media for personal reasons (Twitter, Instagram etc), but as Mike Reader recently pointed out, the...

I've given a fair few talks this year around the country on what to do after you hit 'publish'. The idea behind this is simple really:...

Earlier this month, I shared a link to a podcast in which I asked Mike Reader 5 questions on business strategy and content marketing. You...

In our second podcast, we asked Mike Reader, National Director of Strategic Development at Pick Everard, 5 questions on business and...

Since the latest Instagram release to include stories I have been wondering whether I really should persevere with Snapchat. This is a...

This is a question I often get asked, and I’m sure many people wish there was one straightforward answer. With B2B companies, the Big...

If This Then That (commonly known as IFTTT) is a fantastic free tool which lets you create ‘recipes’. Recipes are a simple two-step...

Does social media count as content marketing?The short answer is yes.Content marketing is a strategy that puts your audience first. It...

Tuesday September 13th sees the return of Social Media Week London - a busy 4 day schedule includes a lineup of events, speeches, and...

You've probably heard the ruckus surrounding the launch of Instagram Stories, but before you rush into a decision for your business...

I conducted a bite-sized webinar this afternoon on Instagram strategies for B2B companies. It's under ten minutes long so perfect if you...