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How to mature your digital presence from inactive to active
I love this video created by Sarah Goodall Founder of Tribal Impact. Yesterday Sarah talked me through her social media maturity...
How to drive employee advocacy... What you can learn from 'Commander's Intent'
I first came across the concept of Commander's Intent reading The Challenger Sale by Matthew Dixon and Brent Adamson. In brief,...
IT Buyers have changed: 47% of B2B decision makers trust employees over a brand’s marketing department.
In an industry where most companies have comparable offering (just take a look at Gartner's Magic Quadrant), the key differentiating...
Make Things "Fun" and Your Employees will become Engaged
We are constantly asked by HR or Marketing or the Accounts team to do tasks that are outside of our key day to day tasks i.e. doing our...
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