I first came across the concept of Commander's Intent reading The Challenger Sale by Matthew Dixon and Brent Adamson. In brief,...
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Joe Brick
In an industry where most companies have comparable offering (just take a look at Gartner's Magic Quadrant), the key differentiating...
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We are constantly asked by HR or Marketing or the Accounts team to do tasks that are outside of our key day to day tasks i.e. doing our...
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Here is the video counterpart to last week's post on the same topic.
Every business has a company culture. The trick is to use it to promote your business. This video shows you 5 ways to do so.
Every business has a company culture, and this can be a fantastic asset when promoting it.
There’s two big advantages to doing this:
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