How to mature your digital presence from inactive to active
I love this video created by Sarah Goodall Founder of Tribal Impact. Yesterday Sarah talked me through her social media maturity...
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How to drive employee advocacy... What you can learn from 'Commander's Intent'
I first came across the concept of Commander's Intent reading The Challenger Sale by Matthew Dixon and Brent Adamson. In brief,...
IT Buyers have changed: 47% of B2B decision makers trust employees over a brand’s marketing department.
In an industry where most companies have comparable offering (just take a look at Gartner's Magic Quadrant), the key differentiating...
Make Things "Fun" and Your Employees will become Engaged
We are constantly asked by HR or Marketing or the Accounts team to do tasks that are outside of our key day to day tasks i.e. doing our...
5 Social Media Strategies to Show Off Your Company Culture
Here is the video counterpart to last week's post on the same topic.
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Every business has a company culture. The trick is to use it to promote your business. This video shows you 5 ways to do so.
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