Successful employee advocacy - Help your people understand "Why?" and enable them to create content
It can be a big challenge to introduce an employee advocacy programme to your organisation, especially for the Marketing and...
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The first employee advocacy - Four Minute Men
Its 1917 and Uncle Sam has a problem.
The US is involved in a war that the population doesn't know or care about. The challenge for...
Leveraging Content: Notes from the LMA
As LMA 2019 kicks off, I thought it would be a good idea to republish this post from LMA 2018 as a reminder of the excellent content we...
Blitzscaling, Network Effects and Employee Advocacy
Towards the end of 2018, I received an email asking for my address so Reid Hoffman could send across a copy of his latest book. A few...
How to mature your digital presence from inactive to active
I love this video created by Sarah Goodall Founder of Tribal Impact. Yesterday Sarah talked me through her social media maturity...
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