This week the PM Forum hosted a fantastic session with Yvonne Boateng, employee advocacy expert and Director of Social Media Advocacy at...
PROFESSIONAL SERVICES BUSINESS DEVELOPMENT AND MARKETING INSIGHTS
30 results for:
employee advocacy
If there's one thing I've noticed over the years, it's how Social Selling programs operate (more often than not) in complete isolation of...
This very impressive study by Onalytica looks into the employees' online presence & influence from global consultancy firms. It is...
The path of Employee Advocacy over the last decade has been interesting to see.
The initial stats, which I have no reason to disbelieve,...
I love the video below created by Sarah Goodall Founder of Tribal Impact. Sarah talked me through her social media maturity model...
It can be a big challenge to introduce an employee advocacy programme to your organisation, especially for the Marketing and...
Its 1917 and Uncle Sam has a problem.
The US is involved in a war that the population doesn't know or care about. The challenge for...
As LMA 2019 kicks off, I thought it would be a good idea to republish this post from LMA 2018 as a reminder of the excellent content we...
Towards the end of 2018, I received an email asking for my address so Reid Hoffman could send across a copy of his latest book. A few...
Many of our clients are using or plan to investigate the use of employee advocacy platforms.
We are quite typically asked about what...
#Authenticity is the key to a successful social brand. The content posted by your employees - as opposed to that generated by your...
I first came across the concept of Commander's Intent reading The Challenger Sale by Matthew Dixon and Brent Adamson. In brief,...
