Leveraging Content: Notes from the LMA
Choose your launch sector for Content creation wisely
When we launch at a new client we will typically ask our clients to choose a sector...
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unknownx500
It's time to let your employees tell your story!
#Authenticity is the key to a successful social brand. The content posted by your employees - as opposed to that generated by your...
unknownx500
How to drive employee advocacy... What you can learn from 'Commander's Intent'
I first came across the concept of Commander's Intent reading The Challenger Sale by Matthew Dixon and Brent Adamson. In brief,...
unknownx500
Joe Brick
Leadership - The importance of the first follower
Check out the video below. You may well have seen it but do watch it again and listen to the audio as there is a great description...
The Power of Employees as Social Influencers
Influencer marketing hit the marketing world by storm - where it was initially a strategy deployed by big brands that could afford to...
unknownx500
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