Jan 25, 2024 State of Legal Marketing - Marketing Partner Forum 2024 By Samuel Page Charles Cousins At the 31st Annual Marketing Partner Forum held by the Thomson Reuters Institute in January 2024, legal professionals gathered at the...
Oct 13, 2022 LMA Mid-Atlantic - Insights from the Top By James Barclay It was fantastic to catch up with so many old friends in DC yesterday at the Legal Marketing Association Mid-Atlantic Conference. We...
Jun 14, 2022 The Lawyer Marketing Leadership Summit 2022: Preparing firms for volatility and opportunity - What can M&BD teams do? By Charles Cousins Samuel Page The Lawyer Marketing Leadership Summit 2022 kicked off with an insightful Keynote from Sarah Walker-Smith, CEO of Ampa, a group of legal...
Dec 15, 2021 Key Trends for Law Firm Business Development in 2022 By Alistair Bone The excellent and knowledgeable duo of Mo Bunnell and Elena Cutri ran a fantastic, engaging and (importantly) digestible session on the...
Nov 15, 2021 Success in Legal Marketing and the Role of Content By Alistair Bone Last week, we were very excited to host a roundtable at The Lawyer's Marketing Leadership Reunited event in London. For many, including...
Oct 05, 2021 Law Firm Marketing Summit: The digital marketing journey for law firms By Natasha Sandamas Samuel Page Today at the 6th Annual Law Firm Marketing Summit, hosted by the Global Legal Post, we at Passle had the pleasure of hosting a session on...
Jun 16, 2021 How to transform your firm's thought leadership and drive revenue through expertise By Samuel Page Eugene McCormick The knowledge of the fee earners in a professional services firm is incredibly valuable to clients and prospects, yet that value is no...
Jun 09, 2021 How to ensure your content is driving engagement from the people that matter By Samuel Page Will Eke We've seen an explosion in professional services content in the last few years. More and more firms now see demonstrating their expertise...
Jun 09, 2021 How firms should contribute to the ESG initiatives of their clients and prospective clients. By Samuel Page Alistair Bone Professional services suppliers are not used to thinking about themselves as part of the supply chain. With more firms recognising the...
May 10, 2021 Passle Insiders Club Event - May 20th 2021 - Structuring & Resourcing Successful Thought Leadership Campaigns By Samuel Page How are the most successful legal thought leadership programs staffed and structured? Join the Passle Insiders Club for a Livestream Q&A...
Feb 10, 2021 Passle Insider's Club Kickoff - Rupert Winlaw on Succeeding with Data and Reporting By Sarah Strachan Over the last few years, I've had the pleasure of working with experts from the worlds top professional services firms. We've been seeing...
Feb 28, 2020 What content does in-house counsel want from their law firm? By Samuel Page Tom Elgar We had the pleasure of co-hosting an event with Lexology yesterday. The keynote presentation was an interview with Anthony Rosen, Legal...
Nov 17, 2016 5 Content Marketing Trends to Avoid By Passle Attached are the slides from my talk yesterday - slightly modified to be readable on Slideshare, which generally requires thicker and...
Aug 16, 2016 The B2B Content Marketing Toolkit 2016 By Passle Passle is hosting an exciting event called the B2B Content Marketing Toolkit 2016 on Thursday 13th October at WeWork Moorgate, 6.30pm....
Jun 02, 2016 An introvert's guide to promoting your business at a conference By Passle If, like me, you dread having to give anyone a sales pitch, trade shows and exhibitions can be a daunting project. Yet, I find myself...
Mar 12, 2015 How to use social media to promote your event By Passle A fantastic article by Kimberly Reynolds over at the Social Media Examiner with 16 original ideas to promote your event through social...