3/18/2025 3:33:14 PM CMO Series EP169 - Ian Ribald of Ballard Spahr on Taking a Holistic Approach to Client Development in Legal Marketing By Will Eke Charlotte Knight Dionne Cole Creating deep connections with clients can lead to new opportunities for law firms to gain a greater understanding of their goals. In...
3/6/2025 10:20:21 AM CMO Series REPRESENTS - Part 2: Accelerating Gender Equality in Professional Services Marketing By Charlotte Knight Dionne Cole In our second special episode to mark International Women's Day 2025, we catch up with inspiring women paving the way in professional...
3/4/2025 2:43:53 PM CMO Series REPRESENTS - Part 1: Accelerating Gender Equality in Professional Services Marketing By Charlotte Knight Dionne Cole To celebrate International Women's Day 2025, we’re proud to present a special two-part edition of CMO Series REPRESENTS, where we...
2/25/2025 2:30:58 PM CMO Series EP168 - Joe Palermo and Greg Fleischmann on The Evolving Role of Marketing: What CMOs Need to Know in 2025 By James Barclay Charlotte Knight Dionne Cole The world of business development and marketing in law firms is constantly changing as professionals work to adapt to new challenges,...
2/18/2025 1:45:15 PM Celebrating Black History Month 2025: Spotlighting Voices in Legal Marketing By Charlotte Knight Black History Month is recognized globally as a time to reflect on Black history, culture, and the invaluable contributions of Black...
2/18/2025 1:30:10 PM CMO Series EP167 - Kim Lansdown of Fladgate on How Legal Marketers Can Use Advertising to Build Stronger Brands By Will Eke Charlotte Knight Advertising plays a crucial role in the marketing mix and offers law firms a powerful tool to build stronger, more recognisable brands....
2/12/2025 6:33:43 PM Rainmakers: Ep 2 - Rohan Massey of Ropes & Gray on The Role of Thought Leadership on the Path to Managing Partner By Tom Elgar Charlotte Knight What does it really take to become a Rainmaker? Rising to the level of managing partner requires not only legal expertise and experience...
2/11/2025 3:07:18 PM CMO Series EP166 - Kate Fairweather of Curtis, Mallet-Prevost, Colt & Mosle on Why Every Law Firm Needs a Podcast Strategy By Will Eke Charlotte Knight Dionne Cole With podcast listening at a record high, there’s a significant opportunity for law firms to reach their target audience. In episode 166...
2/4/2025 3:20:29 PM CMO Series EP165 - Louise Henkel of Hill Ward Henderson on Building a BD-Minded Firm for the Future By Charles Cousins Charlotte Knight Dionne Cole In today’s episode of the CMO Series Podcast, we explore how essential business development is for law firms to build lasting client...
1/30/2025 2:55:54 PM Rainmakers: EP1 - Jeffrey Greenbaum of FKKS on Mastering Thought Leadership for Growth By Connor Kinnear Charlotte Knight Dionne Cole Welcome to the first episode of the Rainmakers podcast, where we explore how the legal industry’s most influential leaders have leveraged...
1/27/2025 2:54:30 PM CMO Series EP164 - Sarah Mitchell on Selling Knowledge & What’s Ahead for Legal Marketing in 2025 and Beyond By Charles Cousins Charlotte Knight Dionne Cole In this episode of the CMO Series Podcast, we focus on the evolution of the legal and marketing landscapes and how to successfully use...
1/21/2025 1:54:53 PM CMO Series EP163 - William McLaughlin of McNees Wallace & Nurick on Driving BD Success Step-by-Step in Any Market By Charles Cousins Charlotte Knight Dionne Cole In today’s episode of the CMO Series Podcast, we explored the different ways to drive BD success in any market through building...
1/14/2025 2:03:53 PM CMO Series EP162 - Jaclyn Braga and Jenny Hills on Tapping into your Martech Stack to Compete and Win By Yasmin Zand Charlotte Knight Sonali Badul In today's fast-moving digital world, having a well-organized Martech stack helps marketers streamline their work, use data to create...
1/7/2025 1:12:09 PM CMO Series EP161 - Brendan Delaney of BAL on Bringing Outside Experience into the Role of CMO By Alistair Bone Charlotte Knight In this episode of the CMO Series Podcast, we explore the unique challenges and opportunities that arise when bringing outside experience...
1/5/2025 2:39:00 PM EP9 - CMO Series Digital Masterclass: Scott Rubenstein of RubyLaw on The Power of Content in Legal Marketing By Samuel Page Charlotte Knight Sonali Badul In an industry where clients value the expertise of your professionals, content is a powerful tool to engage, nurture, and convert...
12/4/2024 12:38:34 PM CMO Series EP160 - Erika Galarneau of Cades Schutte on Bringing Local Culture into Your Firm's Marketing By Charles Cousins Charlotte Knight Sonali Badul Law firms are an important part of the communities they serve and, as such, should reflect the local culture in their brand and...